Channel & Partner Revenue Models

GTM Maturity Frameworks

GTM Motions

GTM Optimization

ICP Development

Market Expansion & New Verticals

Pricing & Packaging Strategy

Sales Coverage Models

Territory & Account Segmentation

Welcome to Revenue Brew—your go-to source for sales savvy. From game-changing tech to cutting-edge GTM strategies, we're brewing up insights that will help you crush your targets.

Revenue Brew

Discover actionable frameworks for GTM design & execution to streamline operations and improve cross-functional alignment between sales, marketing, and customer success.

GTM Design & Execution

Revenue Strategy & Leadership

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How Rivian aims to reach the masses with its sporty R2 EV

Jordyn Grzelewski

Marketing Brew informs marketing pros of the latest on brand strategy, social media, and ad tech via our weekday newsletter, virtual events, marketing conferences, and digital guides.

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Marketing Brew

Strategy & Planning

With its R2 SUV, the automaker is aiming to shift from being a niche, premium brand to one for the masses.

Never heard of Rivian? With its new SUV, the EV brand wants to change that

“We think R2 is actually gonna capture a significant amount of US market share,” CEO RJ Scaringe told us.

Cross Post: Never heard of Rivian? With its new SUV, the EV brand wants to change that

How Rivian’s adventurous branding and design plays into its product sales strategy

Founder Brew is our twice-weekly newsletter covering how great ideas and entrepreneurial spirit grow into real businesses. We examine what it takes to build, the tradeoffs founders face, and what keeps them going.

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Founder Brew

Market Fundamentals

Scaringe talks about stepping back and letting Rivian’s “really well-operating teams” take the lead.

Founder and CEO RJ Scaringe on Rivian’s make-or-break moment

RJ Scaringe, the EV maker’s founder and CEO, told us that “the future of the business is dependent on R2 scaling.”

GTM Design & Execution

Never heard of Rivian? With its new SUV, the EV brand wants to change that

Founder and CEO RJ Scaringe on Rivian’s make-or-break moment

How Ceva achieved scale to build a high-margin revenue strategy

How to leverage GTM teams during an international expansion

GTM Design & Execution

Never heard of Rivian? With its new SUV, the EV brand wants to change that

Founder and CEO RJ Scaringe on Rivian’s make-or-break moment

How Ceva achieved scale to build a high-margin revenue strategy

How to leverage GTM teams during an international expansion

For the people behind the pipeline.