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Prospecting in a new age.

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In today’s edition:

—Beck Salgado, Layla Ilchi

SALES TECH

Robots working at a row of desks.

Yuichiro Chino/Getty Images

Sales prospecting isn’t for the faint of heart. Shopping for a SaaS solution these days feels less like popping into your local bodega and a little more like gearing up for a trip to Jungle Jim’s International Market. You need the right tool for the job, and identifying that is half the battle. Are you leveraging your social media contacts? Do you need a giant contact database? Are you looking for richer insights? Is seamless CRM integration your main goal?

It’s a maze out there, and your shopping list needs to be on point. Here are three companies that could put a pep in your prospecting step.

Lusha leans into data: Lusha CEO and co-founder Yoni Tserruya feels his company provides the most value through its data-driven recommendations, or as previously referred to, “prospecting on autoplay.” Think of it as AI-powered sales leads in the form of a playlist or Spotify for sellers. Tserruya says having to manually search for data poses a major barrier for sales teams. He uses the analogy of the music industry, where you once had to download individual songs to build a playlist.

“Today you have Spotify, and it knows you, and it knows your taste,” he said.

As AI takes over administrative duties, Tserruya thinks manual prospecting will soon become extinct. That’s where he sees Lusha stepping in.“What makes us unique is the fact we are investing the most in data, and in learning you as a user…we are investing less in features that might be disrupted next year,” said Tserruya.

Keep reading here.—BS

presented by Outreach

REVENUE OPERATIONS

Payments folder on iPhone with BNPL apps Afterpay, Affirm, Klarna, Sezzle, Zip, Perpay, and Tabby

Editorial RF/Getty Images

Few innovations in the financial services sector boast the attention, and often criticism, garnered by the buy now, pay later space. The disruption to the legacy credit ecosystem is potentially mammoth and is only bested by its potential impact on consumer psychology.

Companies like Affirm, Klarna, and Afterpay have become synonymous with the industry and entrenched in the cultural zeitgeist—fom Klarna’s much meme’d partnership with DoorDash to Affirm’s tie-up with Costco.

Affirm in particular is laser-focused on breaking the cycle of revolving debt and believes that it succeeds only when its customers do.

“We really do not want customers to fall behind and get into trouble with our product,” said Affirm’s CRO Wayne Pommen.

Building a strong foundation: Affirm has a lot of cogs turning at once, but the credit assessment has the most critical function.

“Credit is job #1 at Affirm,” said Vishal Kapoor, Affirm’s SVP of product management, in a written statement. “With 13+ years of experience and more than $100b in loans to 50m+ people, our expertise sets a high bar.”

Keep reading here.—BS

REVENUE OPERATIONS

Man carrying a big piece of money that's disintegrating behind him

Getty Images

Changes in the global economy can create unwanted noise for business leaders trying to get their act together. In 2025 the volume was turned up to (at least) 11. Companies have been confronting the increased uncertainty brought by tit-for-tat tariffs, the impact of still “sticky” inflation, and something of a realignment in the global world order. A new report from sales enablement platform Seismic, in collaboration with Harvard Business Review Analytic Services, got a gauge on how these factors are impacting revenue teams.

From micro to macro: The report surveyed 315 executives on their top barriers to meeting revenue goals. Tied for first place was macroeconomic uncertainty and increased competition, both at 48%. Following this, 38% of respondents said it was a lack of coordination across revenue-focused teams, while 37% said it was the absence of skilled talent and staffing shortages. The current economic climate is considered especially treacherous.Nearly two-thirds said the economic landscape has negatively impacted their ability to achieve revenue goals. Accurately forecasting revenue has also become more difficult as a result, said 70%.

Alignment is your friend: The report warns against fragmented GTM strategies, underscoring the importance of alignment in the world of revenue enablement. While AI is a natural conduit to that end, the teething problems of teams adapting to new technologies are still evident.

When asked about specific revenue enablement tech problems, more than half of respondents said their organizations were using too many disconnected revenue tools, while 52% cited poor use of AI and machine learning.

There’s acknowledgement of the general gap in alignment. Most respondents (90%) said collaboration across revenue functions is highly important, though only 37% said their organization is highly successful at doing this. The big picture? Your GTM team has work to do yet, especially in this economy.—LI

ACTIVE PIPELINE

An open laptop revealing sales graphs, stacked coins, profit.

Stat: $6.5 billion. That’s how much Eli Lilly says it’s spending on a Houston facility that will manufacture its first oral weight-loss drug; the pharma giant is looking to defend its position in that fast-growing market amidst stiff competition. (the Wall Street Journal)

Quote: “You should expect a lot from us in the coming months. There are three things that OpenAI has to do well: We have to do great AI research, we have to make these products people want to use, and we have to figure out how to do this unprecedented infrastructure challenge.”—Open AI CEO Sam Altman on the company’s deal with Nvidia (CNBC)

Read: Some PepsiCo investors are cautious on Elliott’s plan to spin out its bottling unit. (Reuters)

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